Mental Health America's 2025 Mental Health Awareness Month Toolkit. This year's theme is: Turn Awareness into Action. The theme celebrates the progress we’ve made in recognizing the importance of mental health – and challenges us to turn understanding into meaningful steps toward change. Whether it’s through advocacy, education, community engagement, or direct action in our own lives, “Turn Awareness to Action” reflects our commitment to creating a world where mental health is prioritized for all.